IKEA is committed to having a positive impact on people and the planet. This sustainability event reflects how IKEA would like to help its customers live a sustainable life everyday. So far, the Swedish furniture producer and retailer has committed an allocation of $2.5 billion globally to invest in renewable energy through 2020. IKEA has solar arrays at more than 90% of its US locations, which the Swedish group owns and operates. IKEA US owns two wind farms with 104 wind turbines in the U.S. in Cameron, TX and Hoopeston, IL.
But there is more. IKEA US announced that on Earth Day, April 22nd, as part of the ‘IKEA Sustainable Living Your Way Event’, IKEA US stores and Goodwill Industries International will partner together to host a first national “furniture take back activity.” Customers can come to the IKEA parking lot where a Goodwill truck will receive people’s donated used furniture. In exchange, IKEA will give a $20 coupon off a $150 IKEA purchase (valid till May 5th 2017).
“The Goodwill and IKEA partnership helps fulfill the Goodwill mission of providing an environmentally responsible end-of-life solution for items that are challenging for consumers to donate. Goodwill will sell those items in stores to create job training and placement opportunities for people in local communities throughout the United States. ,Goodwill nonprofit social enterprise and its retail footprint uses material donations to provide employment services so that people can find jobs, earn paychecks, and build their skills and credentials.” Jim Gibbons, president, and CEO of Goodwill Industries International.
source: PR Newswire – IKEA US